Project brief

Tell us about your activation so we can shape the right glasses-free 3D hologram, creative approach and delivery plan. Five short steps, about four minutes. Not confirmed yet? Write TBD.

Step 1 of 5About you

Company or brand Your name Work e-mail Phone

Add more detail (optional)

Job title Company website End client (if you are an agency) Day-to-day contact for this project

Step 2 of 5The event

Location (city, country, venue) Event starts Event ends Dates not confirmed yet

Event type

Trade show Conference Product launch Retail activation Corporate event Permanent installation Other

The project and its main objective

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Event or project name Expected footfall Installation / setup date Dismantling date

Environment

IndoorOutdoor BothTBD

Who is the target audience? What should visitors do, think or remember afterwards? How will you measure success?

Step 3 of 5The experience

Which of these is closest to what you have in mind? Pick any, or none.

Glass columnsProducts floating in a column

Suspended columnHung through an atrium

Stage hologramA person, life size

Lift to learnPick up an item, content plays

Game / spin to winVisitors play in the air

Trade booth wallHolograms across a back wall Not sure yetWe will suggest options

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Space available (W x H x D, units) Preferred image size

Positioning

Wall-mountedFreestanding SuspendedCustom structureTBD

Viewing

Single-sidedDouble-sidedTBD

Viewing distance and angles

Experience

Pre-recorded contentInteractiveTBD

Who creates the content?

ClientAgency XR Pixels creative teamTBD

Existing assets

3D / CAD modelsVideos Logos / product imagesNone yet

Concept, storyboard or reference links Languages Visitor interaction (touch, sensors) Who owns rights to supplied content? Who approves the creative, and by when? New content, or adapt existing? Brand, legal or accessibility guidelines Booth or venue layout, drawings or photo links

Step 4 of 5Budget and logistics

Estimated budget in US dollars, or the equivalent

Under USD 10kUSD 10k to 25k USD 25k to 50kUSD 50k to 100k Over USD 100kNot sure yet

Has the budget been approved?

ApprovedIn development Not yetTBD

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Currency you will pay in, if not USD

Budget includes delivery, install, content and support?

YesNoPartlyTBD

Commercial model

RentalPurchaseOpen to both

Frequency

One-time eventRecurring / multiple eventsTBD

Needed again after this event, or at other locations? Delivery location, if not the venue Operating hours and number of days Power, internet and other facilities on site

Installation

XR Pixels managedPartner / self-installTBD

On-site technical support

RequiredNot requiredTBD

Venue restrictions (rigging, access, safety, weather) Venue approvals needed? Outdoor weather contingency Special requirements (branding, enclosure, portability) Who owns and manages the equipment during the event?

Step 5 of 5Decision

Where is the project now?

ExplorationConcept development Budget approvalVendor selectionConfirmed

What do you need from us next?

Budget estimateFormal quote Technical callCreative proposal DemoOther

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Expected decision date When do you need a proposal or quote? Decision-makers and stakeholders Speaking with other suppliers? What will decide the solution or supplier? Procurement or vendor onboarding, documents required

Supporting materials you can share

Venue photosLayout / measurements Concept referencesContent assets Technical drawings3D / CAD modelsOther

Links to materials (Drive, Dropbox, WeTransfer) Anything else

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Thank you.

Your brief is with the XR Pixels team. Reference . We will come back to you on the next step you asked for.

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